Fishdog

A TV commercial for the VW SpaceFox from Buenos Aires based BITT Animation.
The biggest challenge no doubt was to find a realistic way this strange pet should act and move. Now its easier to think about it after seeing the finished spot, but believe me it took many hours of research & development to find the right way he was going to behave. Agency: Almap BBDO, Sao Paulo

, director: Armando Bo, production: Rebolucion, Buenos Aires. LINK, Via: Youtube