The Bladeless Fan

Inventor James Dyson unveiled his latest product earlier this week. While the design aesthetic has garnered universal praise, the main focus has been on the audacious price given the times. Will people pay $300 for a 10″ oscillating fan? Dyson has already found success in delivering high-end products in a tough economic environment. His pricey upright vacuum cleaner debuted in 1993 at the height of a recession. They have since sold more than 31 million units with more than half of that volume achieved in the past three years.



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